The FSBO Diaries

Saturday Extra! ‘The FSBO Diaries’ debuts on BrickUnderground

Teri Rogers Headshot - Floral
By Teri Karush Rogers  |
March 27, 2010 - 11:01AM
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Today BrickUnderground kicks off The FSBO Diaries, a new series exploring the world of FSBO (For Sale By Owner, pronounced “fizbo”), New York City style.

Newlyweds Kathy and Rob, selling their studio apartment  in Manhattan without the help of a broker, will illuminate the seemingly dark art of FSBOing in New York City, as Kathy documents their adventures in weekly updates on BrickUnderground.

Among Kathy and Rob's first steps was creating a website for their apartment on a simple, clean blogging platform called Tumblr, and listing the studio on NYTimes.com ($130 for two weeks online), StreetEasy ($199 for four weeks) and Craigslist (free).

But what's next? We'll follow Kathy and Rob’s adventures as they navigate the ups and the downs, from the decision to sell bareback, to the first open house,  to closing the deal.

Today: Kathy and Rob get ready to launch their studio without a broker.

Teri Rogers Headshot - Floral

Teri Karush Rogers

Founder & Publisher

Founder and publisher Teri Karush Rogers launched Brick Underground in 2009. As a freelance journalist, she had previously covered New York City real estate for The New York Times. Teri has been featured as an expert on New York City residential real estate by The New York Times, New York Daily News, amNew York, NBC Nightly News, The Real Deal, Business Insider, the Huffington Post, and NY1 News, among others. Teri earned a BA in journalism and a law degree from New York University.

Brick Underground articles occasionally include the expertise of, or information about, advertising partners when relevant to the story. We will never promote an advertiser's product without making the relationship clear to our readers.

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